Super Bowl 43 Offers A Million Opportunities For Digital Product Creation
January 29, 2009 by Bonnie Boots
Filed under Product Creation
Half the men in America wish they were me.
No, they don’t want a sex change. They want my address. I live in Tampa Bay, host to Super Bowl XLIII. The game takes place on February 1st, and I have a front row seat on the party that started last weekend and is still going strong.
Celebrity players, big shot sports reporters, Playboy bunnies and celebrities from Paris Hilton to John Travolta are all over town. Even Keith Olbermann celebrated his birthday here. There are so many media crews in town I’m surprised there’s anyone left to broadcast the weather in Fargo, North Dakota.
It is, in short, mayhem. And within that mayhem I see a million opportunities for product creation.
Sports franchises are fiercely protective of their trademark rights. So if, for example, I were to video celebrity football players getting drunk with the Playboy bunnies and sell it as "Super Bowl Gone Wild!" they would sue me. Big time.
But all around me are endless other opportunities for making products and profits without invoking the wrath of the NFL.
For example, this morning the local news showed divers checking the moorings around the marinas. Luxury yachts from all around the world, including a floating continent called The World, are docking here for the festivities. The divers are double-checking for anything that could threaten the security of those ships and their passengers.
No doubt there are boating enthusiasts all over the world that would pay for a video of the magnificent ships sitting almost outside my window. There are yachting enthusiasts that would pay for interviews with the passengers aboard the ships–and I know from past events, those passengers are frequently quite willing to chat about the pleasures of their lifestyle.
There are businesses that would pay for interviews and how-to tips from the people providing security for this high-profile event.
There are entrepreneurs that would pay for interviews with business people explaining how they negotiated rights to license and sell Super Bowl goods.
There are chefs and restaurant owners that would pay for how-tos on catering huge celebrity parties.
The possibilities go on and on. All over town, all sorts of businesses are providing all sorts of services under extraordinary circumstances. What they provide, how they got contracts, what they charge, what the problems are and how they manage it are of huge interest to businesses all over the world.
No matter where you live, there are products ideas right outside your door. You may not be watching the Super Bowl take place in your back yard, but you do have a ringside seat at whatever is unique to your neck of the woods. Whether it’s making maple syrup candy in Vermont or growing ornamental cactus in Arizona, there are businesses and activities unique to your area that people living elsewhere will pay to learn about.
Creating products is the most profitable activity in internet marketing. And all you have to do to find a million ideas for making your own products is look around.
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If you want to spread your creative wings and make stuff to market on the web, my book, "Tapping Into Trends To Create An Endless Stream Of High-Profit Products" will inspire you to be your most creative, successful self by showing you just some of the many ways I use the internet to make creative cash. I’m Bonnie Boots, a digital product creator and internet marketing coach & consultant. Use the subscribe box at the top of this page to keep in touch with me.
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